CASH FLOW ANALYSIS AS A BUSINESS TOOL AT BRITANNIA INDUSTRIES

Authors

  • Mohammad Afrin Author
  • Mr. V. Nagaraju Author

Keywords:

Cash Flow Analysis, Liquidity, Operational Efficiency, Financial Sustainability, Britannia Industries, Working Capital Management, Operating Activities

Abstract

Cash flow studies are one of the best ways to assess a company's financial health, efficiency, and longevity. Britannia Industries, a large Indian company that makes fast-moving consumer goods, is examined using cash flow analysis. Britannia controls working capital, protects shareholder value, and finances development through operating, investment, and financing actions, according to paper. The findings show that strong operating cash flows are essential for funding growth without external debt and ensuring everyday operations. By showing the company's financial strengths, weaknesses, and investment opportunities, cash flow analysis helps management make decisions.

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Author Biographies

  • Mohammad Afrin

    Dept of MBA, Priyadarshini Institute of Science and Technology For Women, Khammam, TG.

  • Mr. V. Nagaraju

    Assistant Professor, Dept of MBA, Priyadarshini Institute of Science and Technology For Women, Khammam, TG.

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Published

2026-06-03